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| A thought |
I have been researching on the trends of various markets
regarding adaptability of water filtration machine. I found that the European
side still has a lot of room for penetration. Although almost all the largest
water ph balancing equipment brands are available in these
markets, but fact is that they cost too high for an average household to
afford.
This brings a simple concept of economics into play. There exists
a need for low cost water ionizers. Although USA and Taiwanese brands are
selling their products in large volumes, I was pretty amazed to learn that a
Chinese
water treatment devices would be very
handy in penetration. Being part of one such prestigious organization which
manufactures state of the art water ionizers and water filtration devices, it
was my task to identify potential markets to promote my product.
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| Social Media Tools - One powerful marketing tactic |
Using social media marketing tools to promote awareness and
product information amongst the masses, I came across a buyer from western part
of USA. It was then that I learnt how important water filtration devices are
for this region. USA being one of the biggest populations consumes a huge
amount of water daily and therefore the gap for pure water vastly exists. He
required thorough knowledge about the product and I was surprised with the
interest he has developed in getting the sole right to distribute our product.
I am sure I can pass on good news to the readers in near future!
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